The Getty

Digital Content Producer

Posted Date
4 months ago(11/2/2020 1:48 PM)
Requisition Number
Regular Full-Time
Position Status
Getty Center
GRI - 0404-Deputy Director
Targeted Hiring Range
$63,587.68 - $82,675.84 Annually
Commensurate with experience and internal equity

Job Summary

The Digital Content Producer will be a key member of the team for an ambitious multi-year project to redesign, rebuild, and reorganize the website to better serve our audiences, institutional goals, and content ecosystem. The Digital Content Producer will work within the Getty Research Institute Web & New Media team, and will be responsible for digital content assignments, owning and tracking on them from inception through to launch. The ideal candidate is a highly organized self-starter who has a thorough understanding of online platforms and has a proven track record for managing content for complex digital projects in an iterative, fast-paced environment and for writing, editing, and producing useful digital content for various audiences.


The Getty Research Institute is an international center for the study of visual culture and houses one of the largest art libraries in the world, with vast special collections materials ranging from the 15th century to the present.

Major Job Responsibilities

  • Own and manage a set of discrete assignments and deliverables that ladder up to the larger website redesign project.
  • Populate and manage a complex digital production calendar, using project management tools such as Intervals, Airtable, and Trello to successfully manage all stages of assignments.
  • Collaborate with supervisor, team, and stakeholders to identify scope of tasks and deliverables associated with assignments.
  • Ensure deadlines are met and communicate diplomatically with a broad range of staff to generate and deliver content.
  • Edit, write, and revise content for new and existing web pages, iterating this process numerous times across wireframes and copydecks throughout the production lifecycle.
  • Manage content assets, gathering and organizing, ensuring content elements meet technical requirements, and check that rights are clear.


  • Bachelor’s degree preferably related to digital media production
  • Demonstrated experience managing multi medium projects in a production environment using numerous distribution channels such as social media, web, blogs, wikis, etc.

Knowledge, Skills and Abilities

  • Project Management:

    • Expertise in integrating institutional goals with content best practices in order to produce relevant, high-quality content.
    • Proven ability to thrive in a dynamic work environment and prioritize, produce, and advance multiple digital content projects.
    • Expertise in creating and managing complex editorial and digital production schedules, using production software tools such as Intervals, Airtable, and Trello.
    • Outstanding ability to multitask and meet competing and multiple deadlines: ability to quickly respond and adapt to changing priorities.
    • Proven ability to lead team brainstorm sessions, capture feedback, and compile into useful conclusions and recommendations.
    • Exceptional ability in gathering, organizing, and aggregating digital content assets such as text drafts, images, video, audio, wireframes, and copydecks.
    • Expert attention to detail needed to create and maintain asset libraries, folders, tags, and metadata across systems.
    • Successfully maintain transparent and clear communication channels,tactfully communicate deadlines, manage competing priorities, and keep assignments on schedule.
    • Exceptional interpersonal skills, with proven ability to diplomatically give and receive feedback.
    • Strong interest in developing new skills and upgrading technical agility to expand possibilities of media production. Keeps current with trends and innovations in the media community.

    Writing and Editorial:

    • Deep understanding of UX content best practices to write useful and compelling CTAs, headlines, microcopy, and key phrases to invite user engagement.
    • Proven ability to revise and adapt content for a wide variety of web page types, including promotional, informational, and narrative storytelling.
    • Adapt branding guidelines with successful application to multimedia, text, and images.
    • Ability to adapt agency recommendations into a set of clear and concise key points that can be adapted for powerpoints and communication to key stakeholders.
    • Understanding of wireframing and UX story and user flow.
    • High comfort level iterating and rewriting in a fast-paced environment.
    • Ability to analyze campaigns and metrics feedback and translate anecdotal or qualitative data into content planning and creation.
    • Skill in selecting and adapting image and video assets for various content purposes and platforms.
    • Ability to crop and position images with an eye for composition and detail.
    • Knowledge of Chicago and AP style.